Top 3 Questions Any SEO In Egypt Should Answer, Before Applying For An SEO Job.

There are several questions an SEO specialist in Egypt may encounter during a job interview. Getting hired as a Search engine specialist is not a piece of cake. There is a reason why an SEO specialist in Egypt commands premium compensation. If you are interested in obtaining a position within the search marketing industry, or doing SEO in Egypt, you need to be able to pass a rigorous interview.

1.) Are you Adwords Certified?

Almost all accomplished SEOs have a strong understanding of paid search plus organic search. If you put yourself in the interviewer’s shoes you will probably think how a Search engine optimization specialist will get my website higher than the competition if he do not know how Google run their adwords program?

For example, If a business owns a website about shoes, they would definitely want a lot of shoes buyers to visit their website. But trying to optimize their website to rank for the keyword “Shoes” would be a very difficult job. More important, the search phrase “Shoes” would draw significant traffic.

Actually, the traffic will for sure contain both buyers and a significant percentage of non buyers. Knowing which key phrases and keywords converts, for advertisers is a great advantage for SEO efforts.

2.) What is the optimal keyword density should a target phrase be, within a given piece of content?

In some ways, this is a trick question. It will test to see how current the candidate with his optimization knowledge. Several years ago, SEO experts discovered a loop-hole within Google. They found that if they wrote their web content in a certain way, which it would list highly within the search engine results pages (SERPS).

If the repeated keyword or key phrase represents about 4% to 5% or more of the written content, Google would rank that article for those keywords. In the last couple of years Google took drastic measures on websites who exercise such behavior known as keyword stuffing by penalizing them. Also Google developed its algorithm to read key phrases with the context of the articles or pages on any given website.

They can tell if the phrase has been forced into the article (whether or not it is relevant to the rest of the sentence). Currently, SEO experts recommend no more than 2% keyword density, for a given keyword phrase.

3.) How many keywords should one optimize, on a given page?

Targeting more than two or three key phrases or keyword per article will dilute your SEO efforts. This assumes that your page have about 500 words of content. If you have more you can target more than two or three per page, If less you should target one keyword or phrase.

Learn more about How to interview an SEO Specialist in Egypt. Stop by Amr Elkirsh’s blog where you can find out all about SEO in Egypt.

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